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Family Birthplace

Large, private rooms and bathrooms with soothing, soaking tubs

Doulas welcome

Large windows allowing for lots of natural light

Hide-a-bed for family/significant other


Room service

Having a baby is one of the most important and miraculous events in your life. The birth of a child is a special moment. Our Family Birthplace is here to guide and support moms and family members through every stage of childbirth, from the pregnancy through delivery and into parenthood. 

A personalized birth experience

The day you give birth is one of the most important of your life. Creating a birth plan ahead of time helps you make decisions about how you want your labor and delivery to be, and lets others know your wishes.

Visitor restrictions

In an effort to respect both the wishes of the mother, and to maintain safety during the pandemic, the following visitor policy is in effect:​

  • One adult support person and two visitors.

  • No visitor can be suspected or confirmed COVID positive. (A visitor can be a minor if accompanied by the one adult support person.)

  • Visitors may come and go if necessary.

  • If the mother has a doula, the doula will also be allowed if not suspected or confirmed COVID positive.

  • Sleep and rest is a major part of the healing process. Please keep your visit with your loved one to no more than two hours to allow them to rest and heal. Thank you for your understanding and the important role you play in the healing process.

Childbirth Preparation Education Class Registration

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A birth plan serves as a road map to follow during your labor and delivery. This can include everything from who you want in the room with you to pain management. Here are some items your birth plan might cover:

The basics: List your name, your doctor’s name and contact information, where you plan to give birth, and who you are planning to have there with you.

Atmosphere: Think about what will help you feel most comfortable. Would you like the lights dimmed? Do you want your room as quiet as possible or would you prefer soft music? Would you like a support person to take photos or video of your labor or birth?

Labor preferences: Include any preferences you have for your labor. For example, do you want to walk around freely? Do you want to use a birthing stool, ball, or chair? Would you like to take a warm shower or bath?

Pain meds: Pain management during labor is an important consideration. You may not plan to have an epidural, but you could change your mind during labor. Or you may know that you definitely want to have an epidural if possible. As you’re defining your birth plan, ask your doctor about your options for pain relief as well as any questions you have about them. These could include breathing or massage.

Delivery preferences: There are many options to consider for your baby’s birth. If you’re planning on a vaginal birth, would you prefer not to have an episiotomy unless it’s medically necessary? Do you want a mirror to see your baby’s birth? Would you like your partner to cut the umbilical cord? Do you want your baby placed on your abdomen right after delivery?

Feeding and Care in the Hospital: Once your baby’s born, you’ll need to think about feeding and care. For example, do you want to breastfeed right after delivery? Or are you thinking about bottle feeding or combining bottle feeding with breastfeeding? Would you like your baby in the hospital room with you at all times, or would you prefer your baby stay in the nursery sometimes? Is it OK for the medical staff to offer your baby a pacifier or sugar water? If your baby is a boy, would you like him circumcised at the hospital? (Sugar water may be used at time of circumcision.)

Review your birth plan with your partner or anyone else who will be with you in the delivery room such as a labor coach or doula. Then ask your doctor and the birth center to resolve any potential conflicts.

Once your birth plan is set, give a copy to your doctor to keep with your medical records, and take another copy to the hospital or birth center. You’ll also want to give copies of your birth plan to anyone who will be with you during labor. It’s a good idea to bring a few copies with you to the hospital or birth center when you go into labor, too. Another doctor may wind up delivering your baby if your regular doctor isn’t available.

Download the Family Birthplace birth plan here.

Are you all set for the big day? Your baby might arrive earlier than expected, so it’s worth having your baby hospital bag organized and packed around month eight of your pregnancy – just in case.

The New Mom Checklist will help you prepare everything you’ll need for yourself and your new baby. Once all the bags are packed, keep them handy, either in the car or near the door, so you’ll be ready to go at a moment’s notice.

Your Doula is welcome at MMC. Please let our staff know If your doula is going to be with you at MMC for the birth of your baby.

It’s time, and you are on your way to The Family Birthplace at MMC to give birth!  When you arrive at the main entrance of the hospital, first check in at the Registration Desk. Do not be surprised if you are taken to the Emergency Department before being admitted into the Family Birthplace.

Once you are settled in your private room, we'll make sure to care for you based on any special instructions we have received from your healthcare provider and your birth plan. We will review your medical history and obtain any necessary consents for care.

A fetal monitor will be applied to obtain baseline information; monitoring will be continuous or intermittent, depending on the baseline information and/or the orders of your healthcare provider. If blood work is needed, it may be drawn at this time.

During labor, we strongly encourage you to get out of bed and walk to speed up the labor process and increase relaxation during contractions. Please keep in mind:

  • You should remain out of bed as much as possible and may choose to walk, stand, sit in the rocking chair, or shower.
  • Birthing balls are available.
  • Ambulatory and waterproof fetal monitors, if electronic fetal monitoring indicated
  • If you choose to have an epidural, you may change your position in bed for comfort, and assume some positions that will facilitate the birth of your baby.

Maintaining adequate hydration is essential for you and your baby’s well-being. Depending on the orders of your healthcare provider, your options may include:

  • Ice chips and/or drinking clear fluids (water, Gatorade, juice, etc.).
  • The placement of a saline lock (a port placed in the arm) so you may be disconnected from the IV to walk.
  • Receiving fluids intravenously (you will need this if you are receiving an epidural, antibiotics, Pitocin or pain medication).

For a vaginal delivery:

  • A mirror is available to view the birth of your baby
  • Your baby will be placed skin-to-skin immediately after birth for optimum bonding
  • Delayed cord-clamping at birth of baby
  • In most instances, your birth partner may cut the umbilical cord
  • Footprints and identification bracelets are applied while your baby is on your chest

For a Cesarean Birth:

  • Spinal or epidural is the anesthesia of choice so you may be awake for the delivery.
  • Your partner is welcome in the operating and recovery room on the Family Birthplace unit pending situation.
  • Should you desire, a mirror is available to view the birth.
  • Your partner may trim the umbilical cord while your baby is on the warming table.
  • Depending on your condition and/or the condition of your baby, your baby will stay with you and your partner while in the operating room.

Recovery will take place in your Family Birthplace room while the nursing team supports you and your partner with skin-to-skin, breastfeeding, and bonding as a new family.

As you recover from delivery, the nursing staff will begin providing you with extensive education in the care of you and your newborn. All new families receive individualized mom and baby care instructions. Because we know just how overwhelming being a new parent is, all of our education material is written out in an easy to follow printed form for you to take home. We also have the on demand Newborn Channel for you to view.

All nurses are trained to assist you with breastfeeding in the hospital. In addition, an International Board Certified Lactation Consultant (IBCLC) is available after delivery to assist you 1:1 to support breastfeeding success.

Some of the topics covered during your time at The Family Birthplace include:

  • Bathing and diapering of your baby
  • Breast and bottle feeding
  • Taking baby’s temperature and signals for illness
  • Safety
  • Postpartum Depression and Baby Blues
  • “Back to Sleep” or SIDS awareness
  • Prevention of Shaken-Baby-Syndrome

We are committed to ensuring your baby is safe, healthy and happy. We enforce strict security measures to protect your baby.

Staff Identification

All hospital personnel must prominently display a Memorial Medical Center identification badge. This badge shows the authorized staff member’s name, title and department. If you are unsure about a staff member, please ask a nurse to verify the person’s identity.

Baby Bracelets and Security Tags

As soon as your baby is delivered, two bracelets will be placed on your baby’s wrist or ankles. The bracelets are marked with a code, your baby’s sex, birthdate and time, and the mother’s name. For further identification verification, you and your support person will also receive a bracelet with the same information that is listed on your baby’s bracelet. Your bracelet and your baby’s bracelet will be matched and verified throughout your stay and before leaving our hospital.

In addition, there is an electronic medical record ID tag is attached to baby’s ankle.

Locked Unit

The Family Birthplace is a locked unit. To enter and leave the unit, you have to get buzzed in and out by a staff member.

Video Surveillance

Most areas of our hospital, including the Family Birthplace, exits, stairways, elevators and hallways, are under 24-hour video surveillance.

Transporting Your Baby

All babies are transported in their bassinets. Staff members and parents may not carry babies out of the rooms in their arms. Please stop anyone who tries to do so or contact your nurse immediately.

Walking in the Halls

You may walk in the hallways of the Family Birthplace with your baby as long as your baby remains in his or her bassinet. As an extra security precaution, we ask that you do not leave your baby unattended at any time, even when you use the bathroom or shower in your room. If a family member is not available to watch your infant, please ask your nurse to watch your baby until you return.

Going Home

At the time of discharge, a nurse will escort you safely to your car. We recommend having your car seat installed and checked by an authorized car seat inspector to ensure the continued safety of your child on your journey home.

The Family Birthplace supports and encourages breastfeeding. We provide mothers the information, confidence, and skills that are needed to successfully initiate and continue breastfeeding safely.

All nurses are trained to assist you with breastfeeding in the hospital. In addition, we have several Certified Lactation Counselors to assist you.

Skin-to-Skin Contact

Following the birth of your baby, we strongly encourage skin-to-skin contact in which your baby is placed belly-down, directly on your chest, right after he or she is born. The first hours of snuggling skin-to-skin lets you and your baby get to know each other. Newborns crave skin to skin contact. This is the best way to start breastfeeding, as skin-to-skin babies’ breastfeed better and keep breastfeeding longer.

The Golden Hour

This is the first hour after the birth of your baby. Your baby is placed skin-to-skin on your chest, and your healthcare team will care for the two of you as your baby transitions to life outside of the womb. It is a special time for you and your partner to bond with your new little one. We recommend that you preserve this special time of bonding by limiting visitors for this first hour. Learn more about the Golden Hour here.

Benefits of Breastfeeding

When it comes to breastfeeding, there are many benefits for both mother and baby.

Breastfeeding has been shown to have multiple benefits for moms and babies. Breast milk provides the perfect infant nutrition and is recommended by the American Academy of Pediatrics as the “normative way to feed your infant.” Babies who are fed breast milk have less risk of diabetes, childhood cancers, and obesity. Recent studies show that women who breastfeed have a decreased risk of breast and ovarian cancer, anemia, and osteoporosis, and suggest that children who were fed breast milk have a higher IQ. In addition, breastfeeding also conveys emotional benefits to mothers and babies.

Breastfeeding also:

  • offers a free, convenient supply of infant nourishment;
  • may afford infants protection from some of the effects of pollution; and
  • uses none of the tin, paper, plastic or energy necessary for packing and transporting formula.

Breast Pumps

The Family Birthplace does not rent or sell breast pumps. Prior to delivery, check with your insurance company to determine your benefit. If your insurance covers a breast pump we will have your physician complete an order and our nursing team can have it ready before discharge home. We will assist you in making the process as easy and as hassle-free as possible.

Breastfeeding support is just a phone call away. Please call 715-685-5338 if you need additional information or assistance with breastfeeding.

Outpatient Lactation Consultants are available by appointment and need to be ordered by your physician. These consultations may be covered by your insurance company. Please contact your insurance provider prior to making your first appointment to determine your benefit. To make an appointment, please call 715-685-5338

Preparing to welcome your bundle of joy can be overwhelming.  We’d like to help!

The Journey Through Parenthood program is designed to help parents during this exciting time in your lives, both as you get ready to welcome baby(s), and when you go home as a family after delivery.

Our Perinatal Outreach Educator will contact you in your second trimester to get to know you and your specific needs. She will send you a packet of information that fits you, and set up a visit at the Memorial Medical Center’s Family Birthplace.

At this visit you can start the paperwork that needs to be filled out, learn about the services that are offered here, discuss what you would like your birth plan to be, and tour the facility. We’ll talk about available support in our community that applies to your individual situation.

You will also have the opportunity to pre-register at our registration desk, streamlining your arrival when you are in labor. And of course, ask questions anytime!


This isn’t my first baby – why should I participate?

It will help speed up the admission process and increase the time you get to spend with your new baby. In fact, most of our admission questions, education,and paperwork can be done before you even get to the hospital!

Additionally, the Family Birthplace is always changing and evolving as new standards of practice are established this is a convenient way to learn about any updates since your last delivery. If you aren’t interested in the education and supportive resources in the area, that’s okay – our goal is to help you get what you need.

How do I get started?

Fill out the Journey Through Parenthood form with your most up-to-date contact information so we can call you in your second trimester, and start talking about what it is you want/need.

What if I need support before my second trimester?

Give us a call!  We’re happy to help.

What if I am not planning on delivering at the MMC’s Family Birthplace?

We would still love to see you! We can work with you to help you get education, wellness or supportive services in the community. You’ll have the added benefit of having pre-admission paperwork done to speed up the process if you need to be seen at the Family Birthplace prior to your delivery.

What about after I go home?

We’ll continue to follow up with you for the first year, and to help connect you with the services that you might want or need during that time.

The Family Birthplace and the Journey Through Parenthood program collaborates with the following organizations:

  • Prenatal Care Coordination
  • WIC Program (Woman, Infants & Children)
  • Birth to Three
  • Maternal Child Health programs
  • NorthLakes Clinic Behavioral Health Services
  • Mino Maakisewin program
  • Northwest Connections Family Resources
  • Area Clinics
  • Physical & occupational Therapy
  • Smoking Cessation
  • Chequamegon Breastfeeding Coalition

And Many More!!

This is a FREE program, by appointment only.

Please email to find out about available virtual classes or call 715-685-5338.

Pre Birth

• Journey Through Parenthood Program

Post Birth

• Lactation Services

• Compassionate H.E.A.R.T.S. (Helping Empty Arms Resolve Through Sharing)*

Services are offered by Memorial Medical Center at no cost to you. Registration is required.

Childbirth Preparation Education Class Registration

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Click HERE to view the latest births at MMC!

We offer:

  • 5 Private labor, delivery, recovery and post-birth (LDRP) rooms
  • 3 Post C-Section private rooms
  • Multifaceted education programs for pregnancy, birth and parenting
  • State-of-the-art infant security
  • Family-centered nursing care
  • Certified Lactation Consultant and breast feeding support
  • Donor milk program
"After several hours of pushing, we decided to have a C-section. Even still - I never once thought I might have to be transferred to another hospital or sent up to Duluth. It gave me such peace of mind to know everything could happen on-site here at MMC. In fact, it made a world of difference. I had an incredible experience at the Family Birthplace."
Ashland, WI
Critical Access Award